Google Tag Manager Training

Our Google Tag Manager (GTM) training services include practical training on live accounts to improve participants’ GTM knowledge and implementation.

The key features of our GTM training services are as follows:

• Bespoke training: Our training is tailored to meet the specific needs and requirements of each participant, ensuring a personalised learning experience.
• 1-hour 1-2-1 sessions to 6-week hands-on training programs: We offer flexible training options, ranging from shorter 1-2-1 sessions to more extensive 6-week programs, accommodating different learning preferences and time commitments.
• Ecommerce implementations: Participants will learn how to effectively implement GTM for ecommerce websites, including tracking product interactions, transactions, and other relevant metrics.
• Cookies & consent mode: Our training covers the implementation of cookies and consent modes within GTM, ensuring compliance with privacy regulations.
• dataLayer implementation: Participants will learn how to properly implement and utilise the dataLayer in GTM to capture and transmit data for various purposes, such as event tracking and data customisation.
• Events and conversions: Training includes guidance on tracking and measuring events and conversions using GTM, enabling participants to gain insights into user interactions and key actions on their websites.
• Custom variables & dimensions: Participants will learn how to create and utilise custom variables and dimensions in GTM to capture and analyse specific data points relevant to business goals.
• Pixels & GA4 tags: Training covers the implementation of pixels and GA4 tags in GTM, enabling participants to effectively track and analyse website interactions and user behavior.
• Custom HTML tags & JS variables: Participants will gain skills in creating and utilising custom HTML tags and JavaScript variables within GTM to implement custom tracking and advanced functionality.
• Triggers & exceptions: Training includes the setup and configuration of triggers and exceptions in GTM, allowing participants to control when and where tags are fired based on specific conditions.
• Implementing GTM: Participants will learn how to properly implement GTM on their websites, ensuring a smooth and effective deployment of the GTM container.

By offering comprehensive GTM training tailored to individual needs, we provide participants with the knowledge and skills to effectively implement and utilise GTM for advanced tracking, data management, and optimisation purposes.

We understand and value flexibility. At Assist PPC, we do not believe in tying our clients to long-term contracts or imposing any kind of tie-ins. You are free to cancel our services at any time without any contractual obligations. We strive to provide exceptional service and results to earn your continued business, rather than relying on contractual agreements.